LIAT Is Assisting Toddlers: airline teams up with FDCC to help children
ST. JOHN’S, Antigua, October 08, 2012 – Regional airline LIAT
has teamed up with the Foundation for the Development of Caribbean
Children (FDCC) on an innovative project to help disadvantaged children
across the Caribbean.
Monday, October 8, customers onboard LIAT flights will be encouraged to
donate their spare change/coins in specially provided envelopes in a
campaign known as the “Sky’s the Limit.”
Communications Specialist Desmond Brown said LIAT is pleased to partner
with the FDCC on the “Sky’s the Limit” campaign, adding that the
airline welcomes the opportunity to give back to the region which has
ensured its continuity and success for 56 years.
Sky’s the Limit campaign will allow visitors, many of whom fall in love
with the region and desire to help, to contribute to our development in
a manner that might seem simple, but has far-reaching implications,”
Mr. Brown said.
leaders, key stakeholders and citizens in general all travel on LIAT,
presenting a golden opportunity for the FDCC to get its message directly
to those audiences, to further sensitize and garner support for their
in January 2012, the FDCC is the first indigenous non-profit foundation
in the Caribbean dedicated to early childhood development. It builds on
a 10-year platform of success created by the Caribbean Child Support
Initiative, a programme that was introduced in 2002, dedicated to
mainstream effective and high quality early childhood development and
parenting support practices.
formation of this strategic partnership between LIAT and the FDCC is a
ground-breaking effort and it provides an excellent opportunity for the
people of the region through their donations to invest in our young
children on a Pan-Regional basis,” FDCC Chairman Dr. Didacus Jules said.
of our major goals is to develop predictable and sustainable funding
for children 0 to 5 years old in the Caribbean but particularly 0 to 3
and among those most socially and economically disadvantaged,” the FDCC
FDCC currently supports early childhood development programmes in
Belize, Dominica, Grenada, St. Lucia and St. Vincent and the Grenadines
but Dr. Jules said there is scope for expansion into other Caribbean
LIAT and the FDCC hope to raise US$50,000 in the first year of the “Sky’s the Limit” campaign.
LIAT is one of the leading Caribbean airlines. It is owned by regional shareholders, with major shareholders being the Governments of Barbados, Antigua & Barbuda and St. Vincent & the Grenadines. More information about LIAT may be found at www.liat.com.
| Desmond L. Brown | Corporate Communications Specialist | LIAT (1974) LTD | Head Office, Coolidge Business Complex | Sir George Walter Highway | Antigua | Telephone: +1 268 480 6222 | fax: +1 268 480 5638 | email: brownDes@liat.com |