Albany, NY -- April 15, 2008 -- CBA Properties,
LLC (CBAP) today announced that the Continental Basketball Association
is exploring expansion into the Caribbean through the licensing of a
CBA Caribbean league. CBAP has partnered with Sports Perspective
International (SPI) to organize a CBA Sports Summit in the Dominican
Republic. The sports summit will focus on establishing CBA teams in the
various island countries and developing a sports tourism program.
According
to the International Basketball Federation (French: Fédération
Internationale de Basketball), more commonly known by the French
acronym FIBA, the association of national organizations that governs
international competition in basketball, over 450 million people played
basketball on a competitive and grassroots level in 2007. The CBA is a
long-standing member of FIBA, which is the basketball standard in the
Caribbean and the world.
The Continental
Basketball Association, aware of the growing trend, is exploring
expansion by creating CBA Caribbean, a league that will offer franchise
opportunities throughout the Caribbean. It will outline those
opportunities at the summit in Santo Domingo, Dominican Republic, May
21-23. The summit is open to anyone interested in investing in the
league, in individual teams, in sponsorship, sports tourism and in
broadcasting games.
"This is a chance for sports
ownership at the grassroots level," said Ricardo A. Richardson,
President and CEO of CBA Properties, LLC. "International expansion is a
priority of the CBA and part of our strategic marketing plan that will
put the CBA on the map globally as well as back here in the USA."
Richardson continued, "The Caribbean has a strong love for basketball,
as it is one of the more popular sports there. I was one of the
fortunate ones to be able to receive a basketball scholarship to play
in the U.S." Richardson played in the Bahamas with Rick Fox, the former
Los Angeles Lakers star. "My hope is by bringing the CBA professional
basketball brand to the Caribbean; many other young talented players
will be exposed to the game and may ultimately reach the NBA, as Fox
and Tim Duncan did."
Establishing a league in Caribbean,
which is so close to the United States, represents an opportunity to
capitalize off the popularity of basketball in the U.S., and open that
market to sponsors who want to market their products in an area of
rapid population growth that is quickly warming to the game. Baseball
is the top sport in countries like the Dominican Republic, but
basketball is a solid number two, with several countries, including the
Dominican Republic, already boasting professional leagues.
Charles
S. Farrell, president of SPI stated, "SPI has developed strong
relationships at the highest levels of sports in the Dominican
Republic, and throughout the Caribbean as a whole. Among others, we
will be inviting the Ministers of Sports and Tourism to participate in
the summit, and represent their respective countries." Farrell
continued, "We will also be working with the basketball federations of
each of the countries, as they are the governing bodies of the sport
and have to play an integral part in the establishment of this globally
recognized professional league."
Harold Mendez, Esq.,
senior consultant with SPI, added, "Our experience in working on
developing baseball in the D.R. gives us the skills to educate and
develop the league along with the CBA, the oldest professional league
in the U.S. As the league grows in popularity and fans, economic growth
will also follow." Mendez continued, "We fully expect the league to be
economically viable right from the beginning, making it a solid
investment at a reasonable price."