
Coolidge, Antigua - Oct. 9, 2007 – The preparations for the highly anticipated Stanford
20/20 2008 Tournament kicked up another gear this week with the filming
of television advertisements in Antigua, home of the world’s richest
domestic cricket tournament.
Twenty one young men, each
representing one of the 21 teams participating in the Stanford 20/20
2008 Tournament were in Antigua to do the filming and the accompanying
photography shoot for the print advertisements which will start running
in regional media from mid-November.
The 2008 campaign will be
in two phases, but the organisers were only revealing the first phase
at this stage. ‘When Night Falls… Cricket Rises”.
This part will focus on the unique elements of the tournament and re-introduce
it to the region, bringing back the memories of the inaugural event.
The 2nd phase will focus on the national pride of the participating
nations and their desire to win.
West Indies players Pedro
Collins, Mervyn Dillon and Nixon McLean along with Man-of-the-Match
of the Stanford 20/20 2006 Tournament finals, Guyanese Travis Dowlin
and exciting young Nevisian opening batsman Kieran Powell were among
the players doing the ad shoot.
The players participated
in the three day TV and photo shoots at the Stanford Cricket Ground,
Sir Vivian Richards Stadium and at the Jolly Beach Resort. With all
matches in the Stanford 20/20 2008 Tournament slated for night, some
of the shoots were done at nights as well.
“It was really exciting to see that players from all the countries were represented in the ad shoot,” Rhonda Kelly, Stanford 20/20 Event Director said.
“The three days were filled with all the excitement, fun and unique flavour that we are building up for the Stanford 20/20 Tournament next year,” Kelly added.
In addition to all the Regional
players involved in the shoot, the ads would not have been complete
without the creator and financier, Sir Allen Stanford and the West Indies
legends that make up the Board of Directors.
“Being a part of promoting
this tournament is simply an extension of our work on the board.
Because this programme does so much for West Indies Cricket it is easy
to promote, we want everyone in the region to enjoy all the excitement
that it brings,” enthused Sir Vivian Richards.
The region wide advertising
campaign to lift awareness of the tournament will commence in mid-November
with a series of exciting high class TV, radio and print ads as well
as outdoor billboards.
The Stanford 20/20 Tournament will be held in January and February of 2008 and the tournament will have two additional teams – Cuba and Turks and Caicos – and all matches will be played under the lights at the Stanford Cricket Ground.
Guyana, winner of the inaugural
tournament in 2006 will defend its title and seek to pocket another
US$1M, the top prize for the tournament’s victorious team.
For more information about the Stanford 20/20 Tournament, call 345.623.8823, email info@Stanford2020.com or log on to www.Stanford2020.com.
Ends
About the Stanford 20/20
Tournament
The Stanford 20/20 Tournament is a single-elimination knockout cricket
competition featuring teams from several Caribbean territories vying
for the top spot. Nineteen (19) teams competed in the inaugural 2006
Tournament and twenty-one (21) teams will compete in the 2008 Tournament.
Created by financier Sir Allen Stanford, the first Tournament took place
in July/August 2006 with Guyana emerging as the Stanford 20/20 Champions.
The 2008 Stanford 20/20 Tournament is set for 25 January to 24 February
at the Stanford Cricket Ground in Antigua. The 21 countries participating
in the 2008 competition are Anguilla, Antigua & Barbuda, Bahamas,
Barbados, Bermuda, Cayman Islands, Cuba**, Dominica, Grenada, Guyana, Jamaica,
Montserrat, Nevis, St. Kitts, St. Lucia, the British Virgin Islands,
St. Maarten, St. Vincent, Trinidad & Tobago, Turks & Caicos
Islands** and the U.S. Virgin Islands. Visit
the Stanford2020.com website for more information about the Stanford
20/20 programme including the professional league and the Super Stars
tournament initiatives.
** denotes new countries